I guess that I'd better start listing items rather than just taking all the new items to markets. That has to be a big part of the problem; I've been making tons of new items but very few of them have been listed. When I started making components (ear wires, headpins, bead caps, etc.), my jewelry sales slowed down which resulted in me concentrating my jewelry efforts into creating stock for markets, shops, and galleries. I'm also unsure if selling components may have been a mistake because many, if not most, people view Libellula Jewelry as just a place for ear wires. I don't mind making findings but that is not my focus. My jewelry will always be my focus.
Dear blog readers, which path should I take?:
- Continue offering my findings only via my blog rather than keeping them listed in the shop
- or expanding my supplies in Libellula Jewelry to include red brass and bronze headpins and ear wires? My listings currently ask that customers convo me for quotes on findings made from sterling silver, Argentium sterling silver, red brass, and bronze but maybe that's too much effort for someone who wants to place an immediate order.
*Same time period last year, (6-1 to 6-13), Libellula Jewelry had 2.25x more views, nearly 2.5x as many favorites, and 3x as many orders.